Frozen 2: We Wouldn’t Let it Go



Writing in this week’s Observer about the cultural phenomenon that is Frozen. “The original 2013 movie took more than $1bn at the box office and more than that in merchandising, became Amazon’s bestselling children’s film DVD of all time, solely based on pre-orders, and pushed Elsa, the name of the ice princess who can’t control her powers, into the top 100 names for British babies. At the height of Frozen’s success, the waiting time to see Elsa at Disney World, Florida, was four hours. Serena Williams once claimed to have watched the film 3,000 times.


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